Fettle designs a down to earth members club at 1 Warwick, Soho

Images: Simon Brown

London and LA-based design studio, Fettle, has teamed up with design-led hospitality group Maslow’s to create Soho’s exclusive 1 Warwick. Held within a renovated 1920 Neo-Baroque building, 1 Warwick spreads over eight floors and features members’ lounges, private and shared workspaces, meeting and event areas, a gym and Yasmin, a year-round rooftop bar and restaurant. 

Upon arrival, members are greeted to a statement green and white tiled floor, vintage armchairs in mustard and a wooden-panelled reception desk. Upstairs, levels one to five – the building’s members club, events space and private offices – have been coated in earthy tones to provide a calm and inclusive environment, and accompanied with large windows to flood the spaces with natural light. Exposed brick walls and geometric patterned rugs bring warmth while vintage soft furnishings in patterned fabrics and textures add a touch of luxury.  

Fettle’s brief for the project was to design a second home for Maslow’s, following Mortimer House in Fitzrovia, that would allow guests to create, work and unwind in equal measure. “We have taken an honest approach, re-using as many of the original finishes as possible,” comments Fettle’s Andy Goodwin.

On the eighth floor, Yasmin boasts sweeping views over Soho’s skyline. A white marble topped bar serves as the space’s centrepiece, surrounded with wooden bar stools in upholstered light pink mohair seating, stood on terracotta flooring and surrounded by polished raw plaster on the walls. Here, Fettle also introduced natural elements into the design including rattan, oversized pendant lights and array of plants – bringing the outside in.  

Drawing inspiration from the eclectic and colourful establishments that are synonymous with Soho’s past, Fettle nodded to the 1950s and 60s throughout their design; a time widely considered to be Soho’s ‘Golden Years’. The practice also referenced Edwardian Baroque architecture, “the result is a unique interpretation of Maslow’s principles, the location and existing building, rather than a pastiche or repetition of previous styles of spaces,” adds Goodwin.  

Ground floor bar and restaurant, Nessa, is open to the public, allowing the neighbourhood’s bohemian culture to flow into the space and create a community for like-minded locals as well as members. The space features a sophisticated yet comfortable dining area with marble topped tables and chairs upholstered in autumnal tones. Bespoke brass chandeliers with textured glass create an elegant ambience. The bar area offers an intimate and sophisticated setting including a mix of eclectic soft furnishings.